Why Procurement and Marketing Go Hand-in-Hand

Ever worked in a large organization? If so, you may have heard of procurement and marketing.

Procurement and marketing may be the same as two completely different things.

Believe it or not, procurement and marketing may be more similar than you think, especially when it comes to tendering.

For marketers who want to find a new tender, it can be difficult to get what you need from procurement.

Lucky for you, we’re here to help you combine procurement and marketing.

Let’s take a closer look at procurement and marketing and what it means for your company.
What is Procurement?

People may mistakenly think of procurement for purchases, and vice versa. And it may be easy to understand why.

Procurement involves vendor selection, setting up payment terms and purchasing goods and services. In most cases, procurement is an essential part of business strategy.

Often, the purchase is only one part of the procurement. This refers to buying goods and services, along with receiving or sending payments.

Although procurement is important, it is not possible to create or destroy the company itself.

To better understand the true value of procurement, let’s consider a study conducted by Hackett Group.

According to Forbes, the study shows that top procurement organizations spend 25 percent less on procurement than other companies.

What does this mean for businesses? You do not need to spend too much on getting the best results.

What is the Relationship Between Procurement and Marketing?

Conflict sometimes arises between procurement and marketing departments.

Procurement wants to help businesses maximize return on any investment – without exception.

Meanwhile, marketing requires procurement to help launch a campaign.

Marketers want to run a campaign and need money to do it. With a good relationship with procurement, marketing can get the money it needs.

How to Bridge the Gap Between Procurement and Marketing

With the right approach, marketing can be a new friend of procurement.

There are several ways to bridge the gap between procurement and marketing, among others:

Maintain open communication. Do not leave procurement or marketing in the dark. Maintain constant contact, and everyone will be able to keep up to date.
Make the procurement process simple. Long negotiations will not be useful for the marketing and procurement department. But a simple procurement process reduces stress for everyone.
Choose a value above the cost. What campaign costs are less important than the benefits they can make to a business. If procurement and marketing are value-focused, they can see closely how a campaign will help the company.
Building relationships Procurement and marketing want to help ordinary businesses become successful brands. Together, procurement and marketing can build trust and respectful relationships to help the company achieve its goals.
Procurement and marketing go hand in hand. If you take the time to build a bridge between procurement and marketing, your company can enjoy its benefits for years to come.

Ready to take your business to a new place?

Combine procurement and marketing to increase your sales. Then, you can begin your search for new tenders and discover new B2G business opportunities.

How to Build a Quality Culture in Your Radiology Practice

On Building Cultural Quality in Your Radiology Practice

Beyond metrics, radiological practice requires a quality culture that fosters the safety and care of clients. Here’s what you need to know to achieve it.
Building a successful radiology team can be a challenge in itself, right?

You focus on helping your patients become healthier. You also focus on keeping your team safe.

But you can not do it all by yourself.

You need to build a culture that encourages your team to perform as per their potential. It does not have to be difficult. The tips in this post will help you build a better team and save more lives.

Protect Staff
In most cases, radiological practice focuses heavily on patient protection. This is understandable right? After all, our patient entrusts us to their health. Our job is to keep them safe

But what about the staff?

While ensuring the safety of your patients, you also need to ensure the safety of your radiologist and doctor. Your staff must be sure that you are doing everything possible to protect them.

This means you should be aware of the exact collimation, positioning, and angle radiology equipment. It is important to make sure you reduce the amount of exposure your staff has. You also need to make sure your staff has the right protective equipment.

Warning signs are also important. It is helpful to remind staff about what they should do to be safe.

This is the key to a safe working radiology work environment. Along with providing reminders and protective equipment to your staff, the Radiology practice management services you need to ensure they are educated as possible. Protective equipment and warning signs will not be of much use if they do not know how to actively assure their safety.

Sometimes, radiology workers already know what equipment they need and procedures to follow. But for whatever reason, they choose not to follow the right protocol. Radiology practice management services can also be helpful. You need a system to implement the safety measures you have implemented.

Encourage Collaboration
Establishing and growing an effective radiology team requires collaboration. You must work as a team to make sure you do the best job possible. As a team, you need to be better and better at protecting your patients.

There are many ways to do this.

Implement a survey your staff can resolve to provide feedback on their performance. You have to do this every year. The best insight into your team’s functionality is the team itself. Because of those who do the work, they know what works well and what does not.

Another useful idea is to implement programs that encourage staff to report inappropriate readings. You can even include awards for those with the most exams. You should also apply a minimum level of peer review participation.

Hold a peer peer review conference with your staff. Use this to allow your staff the opportunity to learn more of the learning opportunities they find.

It may be difficult to get team members to report the team’s mistakes. That’s why you want to create a safe environment where team members can share an opportunity area for your organization.

Conclusion
Maintaining an effective radiology team is not easy, but it can be done. The key is to build a culture that focuses on continuous improvement and sense of purpose. When your team works together as a cohesive unit, you can save more lives while keeping your staff safe and happy.